product-strategy

Build Opportunity-Solution Trees to connect customer needs to solutions. Use when deciding what to build, structuring discovery work, translating stakeholder requests into opportunities, or testing assumptions before committing to solutions. Based on Teresa Torres's Continuous Discovery Habits framework.

Drupal 10/11 development expertise. Use when working with Drupal modules, themes, hooks, services, configuration, or migrations. Triggers on mentions of Drupal, Drush, Twig, modules, themes, or Drupal API.

Generate growth strategies and ready-to-publish marketing content for product growth. Use when planning launches, assessing product-market fit, creating marketing content, designing experiments, optimizing activation/onboarding, or developing acquisition strategies. Incorporates proven frameworks from Sean Ellis (PMF testing, ICE prioritization) and Nikita Bier (viral consumer growth, activation optimization). Covers product-market fit assessment, activation optimization, viral loops, SEO, email marketing, social media, landing pages, and growth experiments.

Build and optimize self-reinforcing growth loops using Jim Collins's Flywheel Effect. Use when feeling stuck despite being busy, aligning teams around strategy, prioritizing initiatives, diagnosing why growth isn't compounding, or communicating strategy simply. Interactive and output-focused - produces flywheel maps, momentum diagnostics, and prioritization frameworks.